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Our Mission
To make collectible markets transparent, measurable, and data-driven — helping investors, collectors, and institutions evaluate assets with the same rigor expected in traditional markets.
About Rare Index
Rare Index is the alternative asset intelligence platform for the modern investor. We bring transparency, data, and clarity to markets that have long lacked standards—empowering confident decisions in the world's most collectible and high-value assets.
Our Mission →
1M+ITEMS TRACKED
330K+AUCTION RESULTS (99.8% IMAGED)
100M+PRICE OBSERVATIONS
17+VERIFIED DATA SOURCES
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Our Vision
To become the market intelligence standard for alternative assets — where verified pricing data, transparent methodology, and analytical context make cultural markets legible to capital allocators.
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Our Values
✓ Data Integrity✓ Transparency✓ Innovation✓ Investor First
What We Do
Rare Index is a market intelligence platform for the collectibles industry. We aggregate pricing data from institutional sources, track 1M+ items across all 8 categories, and cover 330K+ auction results as a distinct market-observation universe.
Aggregate
We collect data from 17+ verified sources across the alternative asset ecosystem.
Normalize
Our proprietary engine standardizes and structures data for apples-to-apples comparison.
Analyze
Advanced analytics and AI models uncover signals, trends, and market opportunities.
Deliver
Real-time intelligence through a powerful terminal built for serious investors.
Asset Classes We Cover
Comprehensive coverage across the world's most sought-after alternative assets.
Cards
Watches
Wine
Video Games
Toys
Coins
Jewelry
Other...and more coming soon.
How Our Data Works
Market Indices
Daily category and brand-level indices, WatchCharts watch data, and Liv-ex wine indices, built on transparent methodology.
Signal Scoring
Continuously computed market signals from stored price history, surfacing momentum in the data — never advice.
Pricing Infrastructure
Aggregates and normalizes pricing from 17+ sources into market snapshots, with currency conversion, outlier detection, and cross-source validation.
Confidence Scoring
Scores every data point for reliability based on source count, price agreement, and recency. Higher confidence means more sources agree.
Our Approach to Data
We believe the collectibles market deserves the same data rigor as traditional financial markets. Every price on Rare Index is attributed to its source. Every index is built on transparent methodology. Every confidence score is earned, not assumed. We don't guess. We don't interpolate from thin data. If we don't have enough verified sources to score an asset with confidence, we say so. Our philosophy is confidence over completeness — it's better to show fewer assets with reliable data than to fill a dashboard with noise.
Leadership & Governance
Rare Index is led by professionals with experience across market operations, financial services, technology, product development, and institutional client delivery.
David Damato
Founder & CEO
David Damato is the founder and CEO of Rare Index, where he leads the company's strategy, product direction, partnerships, and development of institutional-grade market intelligence for collectible assets.
With more than 15 years of operating and leadership experience, David previously served as a multi-market General Manager at Tesla, where his organization achieved a #1 global performance ranking, and as a Market Leader at Lucid Motors. His background overseeing complex, high-volume operations gives him an operator's perspective on building trusted data infrastructure, scalable systems, and products that support better decision-making.
David founded Rare Index to address a fundamental gap in the collectibles market: the absence of a centralized, transparent, and verifiable source of pricing and market intelligence. Under his leadership, Rare Index is building the infrastructure required to bring greater clarity, confidence, and institutional credibility to the asset class.
Jon Woods
Founding Board Member & Strategic Advisor
Jon Woods is Rare Index's founding board member and a key member of its original leadership team, helping shape company strategy, governance, partnerships, and commercial growth.
With nearly two decades of experience across financial services, fintech, SaaS implementation, and product operations, Jon has held roles with Credit Karma, Private Client Resources, UBS, Bridgewater Associates, and AllianceBernstein.
At Rare Index, Jon advises on board development, strategic finance, funding opportunities, go-to-market execution, and user acquisition. He also helps expand the company's network through introductions to prospective advisors, board members, industry leaders, strategic partners, and investors.
Built for Investors. Backed by Expertise.
Our team combines deep domain expertise with world-class engineering to build the infrastructure and insights that investors, collectors, and institutions rely on.
1M+ITEMS TRACKED
330K+AUCTION RESULTS (99.8% IMAGED)
100M+PRICE OBSERVATIONS
17+VERIFIED DATA SOURCES
Trusted by
◇ Family Offices△ HNW Investors○ Collectors▱ Wealth Managers
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