Our Vision
To become the global standard for authenticated alternative assets — where data, provenance, and AI insights unify to forecast value across culture and capital.
Rare Index
Institutional-Grade Market Intelligence for Collectibles
Rare Index tracks, benchmarks, and scores the nearly $500 billion collectibles market — so investors and collectors can make decisions with the same confidence as traditional financial markets.
Our Mission
To make collectible investing transparent, verified, and data-driven — empowering investors and collectors to trust what they own and value what they love.
What We Do
Rare Index is a market intelligence platform for the collectibles industry. We aggregate pricing data from 17+ verified sources, track 616,000+ assets daily across trading cards, luxury watches, toys, video games, and LEGO, and benchmark their performance against traditional financial indices like the S&P 500.
Think of it as a Bloomberg Terminal for collectibles — daily pricing, brand-level indices, confidence scoring, and portfolio analytics, all built on institutional-grade data infrastructure.
Platform by the Numbers
595,000+
Daily Price Records
17+
Verified Data Sources
5
Asset Categories
89
TCGplayer Categories
Core Capabilities
Daily Market Indices
Track the RI Global, RI Cards, RI Watches, and RI Toys indices with daily price updates, brand-level performance, and historical benchmarking against the S&P 500. Built on matched-pair methodology for statistical accuracy.
Portfolio Tracking & Analytics
Monitor your collection's market value, allocation, and performance over time. Supports both verified holdings linked to registry assets and estimated items with manual entry. Institutional-grade valuation powered by daily pricing data.
Asset Registry
Browse and search 616,000+ collectible assets across trading cards, luxury watches, toys, video games, and LEGO sets. Every item tracked with daily pricing, source attribution, and confidence scoring. Powered by 17+ integrated data sources including TCGplayer's full 89-category catalog.
AI-Powered Intelligence
Four specialized engines — Trending, Catalyst, Pricing, and Confidence — continuously analyze market signals, detect momentum shifts, and score data reliability. Every insight is traceable to its source data.
How Our Data Works
Rare Index runs four specialized engines that transform raw market data into actionable intelligence. Every data point is sourced, scored, and auditable.
Trending Engine
Detects momentum shifts and emerging market patterns across categories. Identifies assets gaining or losing traction before the broader market notices.
Catalyst Engine
Monitors external events — product releases, cultural moments, auction results — that drive price movement. Connects real-world catalysts to market data.
Pricing Engine
Aggregates and normalizes pricing from 17+ sources into daily snapshots. Handles currency conversion, outlier detection, and cross-source validation.
Confidence Engine
Scores every data point for reliability based on source count, price agreement, recency, and liquidity. Higher confidence means more sources agree on the price.
Our Approach to Data
We believe the collectibles market deserves the same data rigor as traditional financial markets. Every price on Rare Index is attributed to its source. Every index is built on transparent methodology. Every confidence score is earned, not assumed.
We don't guess. We don't interpolate from thin data. If we don't have enough verified sources to score an asset with confidence, we say so. Our philosophy is confidence over completeness — it's better to show fewer assets with reliable data than to fill a dashboard with noise.
Built by David Damato
David Damato is the founder and CEO of Rare Index. With 15+ years of premium retail leadership — including roles as multi-unit General Manager at Tesla (achieving #1 global ranking) and Market Leader at Lucid Motors — David brings an operator's perspective to data infrastructure.
Rare Index was born from a simple observation: the nearly $500 billion collectibles market had no trusted, centralized source of market intelligence. Collectors made decisions based on scattered data, forum posts, and gut instinct. Institutional investors avoided the space entirely because the data wasn't there.
David is building the platform he wished existed — where every price is sourced, every trend is verifiable, and every collector can make decisions with confidence.
Start Tracking Your Collection
Free to sign up. No credit card required. Join collectors and investors who trust Rare Index for market intelligence.